More importantly, this is a high-quality backlink because Hubspot is a well-known company that has consistently published expert content. This makes their link to Backlinko count more because Hubspot has authority and reputation.
与你的网站主题相同的网站链接被认为更有价值。谷歌在其 “搜索如何工作” 指南中指出了这一点:
Reputation: Backlinks can also affect your website's reputation and credibility. Having links from reputable and high-quality websites can lend credibility to your site and improve its reputation. On the other hand, links from low-quality or spammy websites can hurt your site's reputation.
The data tells a clear story—backlinks improve search rankings by building upon strong foundations of technical SEO and on-page SEO.
并非所有反向链接都是一样的。以下是影响反向链接的一些属性。你可以用它们来分析你的反向链接、以及链接建设的机会:
In the previous screenshot you can see Ahrefs ecommerce product page SEO guide has attracted a number of links.
Search engines often use the number of backlinks that a website has as one of the most important factors for determining that website's search engine ranking, popularity and importance.[9] Google's description of its PageRank system (January 1998), for instance, noted that "Google interprets a link from page A to page B as a vote, by page A, for page B.
So when you look at your backlinks, the anchor text gives you an indication of the vote in get more info confidence you’ve received.
A backlink is considered relevant when it comes from a website that is related to your industry or niche.
If your business is new, you’re launching a new product, you’re organizing an event, or your business is otherwise engaging in something that’s at all newsworthy, writers may want to cover it on their blogs and digital publications. When they do so, they might also link to your site.
Now that you’ve seen what the competition is doing compared to your own efforts, the next step is to develop a plan to get those links.
YouTube should be part of every digital marketing strategy that includes link building. Why? Because the platform lets you create both dofollow and nofollw links while also improving brand awareness for your company.
Just remember that you should build a valuable website on these types of platforms with multiple pages and high quality content. Don’t just create one page and add a backlink to your site. See this related guide on how to build Web 2.0 backlinks for more details.
Ask the writers to publish a short summary of the content they wrote for you on their own blogs along with a backlink to it. Alternatively, you can as them to add a link to the article on their about page or portfolio page.
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